Our Name Stickers are rated 4.9 by parents on Trustpilot

Back to school labels that never come off.

Waterproof, dishwasher-safe name labels for uniforms, bottles and lunch boxes - so your child's things always find their way home.

From €17.95 per set · Free delivery to Malta · Teacher or PTA? Visit our school fundraising page.

Two children standing in front of a school with their labelled items

Why My Nametags

Free Delivery
on all Orders

Market Leader
for 20+ years

Washing Machine &
Dishwasher Safe

Made to last
on all items

Waterproof &
never fades off

3.6 million Labels
sold Worldwide

One Set. Every School
Essential. Sorted.

Keep school essentials organised and easy to identify with durable name labels that stay put through school, sports and everyday adventures.

PERSONALISE NOW

Why School Labels are Essential

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Save Money

School essentials can be expensive to replace. My Nametags helps you keep track of their belongings, so you can spend less on replacing lost items throughout the school year.

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Save Time

Less time searching for missing belongings means smoother school mornings. Keep everything clearly labelled and easy to identify, so getting ready for school is quicker and easier.

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Build Responsibility

Personalised labels make it easier for children to take ownership of their belongings and build good habits from a young age.

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Easy Identification

Organise school belongings with My Nametags. Clear, durable labels make school belongings easy to identify and help lost items find their way home — saving you time and unnecessary replacements.

As an early years teacher, name tags are a life saver! I always share with my new starters and their families the importance of using My Nametags… young children are very good at losing their items — having a tag on their belongings means they are found much quicker, as we know who they belong to.

Photo of Georgia, an early years teacher Georgia Early Years Teacher @misslucas.eyfs

Choose the Right Label

Green backpack and blue waterbottle with name labels

Name Stickers

Our most versatile labels, peel and stick in seconds onto almost anything. The only antibacterial labels on the market, ideal for labelling belongings big or small.

  • Waterproof & washable
  • For stationery, toys & clothes
56 Labels · €17.95 · Free delivery
Personalise Name Stickers
Boy holding up a jumper with an iron-on name label

Iron-on Labels

The permanent choice for jumpers, shirts, trousers and coats. No sewing, no fuss. Apply with a household iron in 10-20 seconds and they stay put wash after wash.

  • 10-year washing guarantee
  • For uniforms, PE kits & clothing
56 Labels · €17.95 · Free delivery
Personalise Iron-ons
Ministickers on pens and small stationery

Ministickers

Small but mighty. 175 tiny labels for pens, pencils, rulers and every small item in the pencil case and other essentials, with a discreet look older kids love.

  • 175 labels per set, 16 x 6 mm
  • Ideal for stationery & small items
175 Labels · €17.95 · Free delivery
Personalise Ministickers
Maxisticker on a school bag

Maxistickers

Bigger labels for bigger items. Circles, squares and rectangles in one set for lunch boxes, books and sports gear, helping you not only identify but personalise their items.

  • 21 labels in mixed shapes & sizes
  • For shoes, books & lunch boxes
21 Labels · €17.95 · Free delivery
Personalise Maxistickers

Why Parents Love My Nametags

Photo of Samantha

Samantha

Mother

As both a mum and a paediatric OT, I’m always on the lookout for practical, high-quality products for families, and My Nametags ticks all the boxes. What do I love most? The labels actually last! I’ve washed them over and over again in the dishwasher, and they’re still stuck on strong no peeling, no fading. It makes life so much easier knowing I don’t have to keep re-labelling everything.

Photo of Adele

Adele

@mumsschooloffun

I have been using My Nametags for years! The quality of the stickers is amazing. I use them on my children’s clothes, shoes, water bottles, bags, uniforms and PE kits. The designs are fun and my children love using the site themselves to choose their own designs. I have 4 children of my own and have been using My Nametags for years for all of them.

Photo of Giselle

Giselle

Mother

I have personally been using My Nametags for over 10 years, ever since my daughter was born, and I know from experience just how durable, long-lasting, and useful they are. As someone passionate about high-quality, practical solutions for families, I truly appreciate the brand’s commitment to both functionality and design. I love how their products make parents’ lives easier, whether it’s keeping kids' belongings organized or adding a personal touch to their spaces.

9

Items Lost Per Child Each Year

Label it. Save it. Help the Planet.

Lost and labelled items have a better chance of finding their way home. Our research found that more than 50% of labelled teddies were returned within 24 hours, showing how a simple name label can help keep belongings in use for longer. It can also help keep schools organised, making mix-ups and losses less likely.

Source: My Nametags research conducted in May–June 2016 with Energy PR and Professor Richard Wiseman, University of Hertfordshire.

FAQs

To learn more, click below to visit our main FAQ page for detailed answers and guidance.

Explore FAQS

Choose My Nametags for durable, personalised name labels that help prevent lost clothing, school supplies and everyday essentials. Our labels are designed to withstand washing, drying and daily wear, with waterproof materials and long-lasting print that stays clear over time, backed by our 10-year guarantee. We offer both stickers and iron-on labels, so it is easy to find the right solution for clothes, shoes, bottles, bags and more.

Did you know that the average child permanently loses nine pieces of school kit per year? That means parents end up buying replacements for things they have already paid for once, which is expensive and adds to landfill. Name labels help stop clothes, shoes and school items from getting lost or mixed up, and make it far more likely that belongings are returned instead of replaced. This saves money, reduces waste and makes everyday organisation easier for families, schools and nurseries.

Personalising your labels is simple. Add your chosen name or text, then select from a wide range of colours, backgrounds, fonts and designs to create a label that is easy to recognise and uniquely yours. We recommend choosing clear contrast between text and background for the best readability.

The best label depends on the item you want to name. Stick-on labels are ideal for hard surfaces like water bottles, lunch boxes, bags and school supplies, and can also be applied to clothing care labels. Iron-on labels are best for school uniforms and other garments, especially when there is no care label, such as socks. For smaller items like stationery, ministickers are a great choice, while maxistickers work well on larger items.